Transforming music streaming with AI-driven data systems

Dantuluri, Venkata Narasimha Raju (2025) Transforming music streaming with AI-driven data systems. World Journal of Advanced Research and Reviews, 26 (2). pp. 3096-3103. ISSN 2581-9615

This article examines the technological evolution reshaping music streaming platforms through advanced artificial intelligence and sophisticated data architectures. It explores how the industry has transitioned from traditional content delivery to highly personalized experience engines powered by complex machine learning systems. The architectural foundations supporting these platforms combine robust data pipelines, low-latency inference systems, and distributed computing infrastructures capable of processing massive interaction volumes while maintaining responsiveness. The article analyzes the progression of recommendation algorithms from basic collaborative filtering to multidimensional models incorporating contextual signals, acoustic analysis, and emotional mapping. The article further investigates how intelligent ad systems balance immediate revenue with long-term user engagement through dynamic placement strategies and sophisticated segmentation techniques. It addresses critical technical challenges including computational scale, performance optimization, and privacy preservation in increasingly regulated environments. Finally, the article examines how these architectural patterns and machine learning approaches pioneered in music streaming are finding applications across diverse industries, creating a blueprint for customer-centric innovation with implications extending far beyond entertainment.