Accelerating retail digital transformation through CI/CD automation

Baswareddy, Jithendra Prasad Reddy (2025) Accelerating retail digital transformation through CI/CD automation. World Journal of Advanced Engineering Technology and Sciences, 15 (1). pp. 302-310. ISSN 2582-8266

Digital transformation initiatives in the retail sector can be significantly accelerated through CI/CD automation, supporting rapid development and deployment of retail applications. This article examines how enterprise-scale retailers implement custom CI/CD pipelines built upon open-source foundations, typically leveraging customized source code management systems, in-house continuous integration platforms based on open-source frameworks, and extended artifact repository solutions. The paper discusses deployment automation strategies that enhance velocity and consistency across complex retail technology landscapes. It also highlights the impact of comprehensive observability implementations in optimizing operational efficiency. This industry overview provides practical insights into leveraging CI/CD automation for retail digital transformation.