Gamification: Revolutionizing financial planning systems

Uppaluri, Ruthvik (2025) Gamification: Revolutionizing financial planning systems. World Journal of Advanced Engineering Technology and Sciences, 14 (3). pp. 399-409. ISSN 2582-8266

This paper aims to investigate the role of gamification in financial instruments and its impact on the users’ activity, financial behaviors, and financial understanding. Recent advances in digital financial platforms make gamification a highly effective tool in improving user engagement and devotion to financial objectives. Badge for accomplishments, social leaderboard, personal challenges lead to increased motivation related to financial tasks and reflection of the better financial attitude, such as high savings rates, high budgeting rates, high contribution rates to investments. Tuxen et al.’s research measures the connection of gamified features and financial results through numbers and statistics’ help, also using T-tests and regression analysis as well as observing behavioral trends. Evaluation of user data to components such as usage of progress bar, relative rankings, and microlearning modules demonstrates their importance in enhancing the users’ financial literacy and leading them to make financially wiser decisions. Further, the study suggests that effectiveness of gamified systems in terms of user engagement and accomplishing the goal is higher than using financial incentives. The results applied to the research contribute to the development of knowledge about the use of gamification in the context of personal finance, highlighting its possibilities to change how people utilize applications in the financial sphere and make better choices in this field. Lastly, the concept of gamified financial tools provides a realistic solution to improve overall financial literacy, as well as to foster more effective financial behavior in the long run.